To reward the loyal cardmembers of Barclaycard's NFL Extra Points credit card, we created the #FandomNation sweepstakes and challenged our fan base to prove their loyalty to their teams and the sport. The campaign generated a great response that was supplemented by a social listening campaign. They continue to run the program under various themes including playoffs, the draft, and preseason. View here.
FACEBOOK APP
![](https://cdn.myportfolio.com/b6df6af6c9a24394bd530a6b3344fa46/bedb8fd0a088192a95aba674_rw_1200.jpg?h=fd907c8e8561fb0ea54a74223c0b9dcb)
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FACEBOOK POSTS
![](https://cdn.myportfolio.com/b6df6af6c9a24394bd530a6b3344fa46/314269776bd2de2bdad8558c_rw_1200.png?h=1d3551ba88e9f92f3756c1eb20a43eb4)
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![](https://cdn.myportfolio.com/b6df6af6c9a24394bd530a6b3344fa46/d2b8c14e823e4fb5f70f07bc_rw_1200.png?h=7305da539cbe949366f5101d193e454e)
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SAMPLE OF SUBMISSIONS
![](https://cdn.myportfolio.com/b6df6af6c9a24394bd530a6b3344fa46/26fe53c3e088daa5b12e3af9_rw_600.png?h=c282326cf3a156d29594627bdba3e434)